CAMPAIGN LIBRARY
Ideas that connect.
Discover your next campaign.
Explore campaign strategies for telecom and mobile money—from activation and everyday usage to retention and growth.
66 campaigns to explore
ActivationStart communicating with control over your balance.
Fixed cashback7 days
ActivationFind a simple way to fund the wallet.
No incentive10 days
Cross-sellRecharge without looking for a sales point.
No incentive7 days
ActivationChoose a suitable bundle without guessing the cost.
No incentive7 days
ActivationUse your balance for an everyday need.
Fixed cashback7 days
UsageStay connected with a convenient payment.
No incentive3 days
ActivationKnow the essential services from day one.
No incentive3 days
ActivationPay without needing exact change.
Percentage reward7 days
Cross-sellAccess payments with a familiar number.
No incentive14 days
ActivationSet up the phone and use data already purchased.
No incentive5 days
ActivationAvoid travelling to pay a bill.
No incentive10 days
UsageReceive useful data for already planned payments.
Service benefit14 days
12 of 66 Original concepts to explore and adapt. Suitability is editorial; it does not represent measured results.